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Businesses in Southbank

09 Jun 2016

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Celebrating 50 years

Founded in Australia in 1965 by prolific entrepreneur Bob Ansett, Budget Car and Truck Rentals has grown into one of the country’s largest operators over its 50 year history.

Having been a part of that rich history for more than 35 years, Budget Southbank CEO Wayne Henderson knows more about the business’s success than just about anyone.

“I started working behind the counter like most people do and worked my way up through the business,” he said. “Bob had a passion for customer service and a passion for driving people into business.”

“We were able to grow Budget in those early days to the market leader and in many parts of our business we still remain the market leader, which is testament to those early foundations.”

As one of the largest Victorian branches, the long success of its Southbank office on City Rd is another testament to that very foundation.

Having operated in the area well before many of the first high-rise apartment towers were even constructed, Wayne and his staff understand the difficulties around apartment living and transport in Southbank.

Wayne said that whether it was renting a truck for moving or a car for the weekend, locals could often reserve a vehicle with less than an hour’s notice.

“The density and the population obviously cause difficulty for street parking and that sort of thing. We offer a great alternative for customers who need to hire a vehicle for a short period of time and offer rentals by the hour.”

“We’ve got a good team of people who are very competent and the feedback that we get from our customers is fantastic.”

The feedback from customers is indeed testament to the business’s friendly and professional team of staff, which is spearheaded by branch manager Adnan Ribic.

With a broad range of cars, trucks and buses, a Happy to Pick You Up service, extensive opening hours seven days a week, Adnan said his team was well equipped to provide the best service available.

“Their main focus is always customer service because they’re the first and last point of contact from the customer,” he said.

“All of the staff members in the office are professional and they’ve all been in the industry for a while. We have a great team.”

50 years on, the business continues to go from strength to strength and Wayne said it was all down to Budget’s focus on building strong relationships with all of its customers.

“The fact that we never say no, we always try and find a vehicle for a customer and once we decide to do business, we’ll do whatever it takes to make that customer happy. It’s been a great journey so far,” he said.

“That’s our motto, I suppose, that we’ll always try to find something. There’s a solution for every customer.”

Budget Southbank is located at 295 City Rd. For more information visit

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