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Yarra River Business Association

09 Nov 2016

Get onboard the YRBA

170 businesses are members of the Yarra River Business Association, but the City of Melbourne’s data tells us that there are well over 1000 businesses in the precinct, employing more than 40,000 people.

Many local businesses probably don’t know that there is a hyper-local business group, despite us having been around for nearly 20 years, with our work regularly communicated through this paper.

Could you benefit from committing something to improving your local business environment? “Think global and act local” is an appropriate catch cry in this instance.

Many of Southbank’s businesses have an international or Australia-wide focus, but their workers use Southbank and parts of Northbank to work, rest and play.

We need extra support to keep improving the precinct and to keep the messaging consistent through to town hall and Spring St. With a large number of new councillors taking up residence until 2020, our advocacy work to make them aware of this precinct is important.

Many of the improvements along the riverbanks have been a direct or indirect result of our lobbying and advocacy to create a tourism and business-friendly environment. The new $2 million floating pontoon to be installed at Southgate next year is the latest.

At long last we also seem to be making some headway on improvements to the pedestrian walkway under the station to Elizabeth St.

Several notable events in the precinct are helped along by support from this association, including next April’s River Graze event, and February’s Chinese New Year celebrations.

Take a look at how we market the precinct through the official website  www.yarrariver.melbourne, and follow what happens in the precinct through our Facebook channel @yarrarivermelbourne, and Instagram #yarrarivermelbourne.

Our next business lunch on November 25, featuring guest speaker David Atkins OAM, would be a great opportunity for you to gain insight into how the Yarra River Business Association operates.

We’d love to swell our membership, and therefore our influence, by having your business aboard. Membership costs less that $4 per week and it will plug you right into the business issues and opportunities of the local area.

Please feel free to give me a call on 9693 8889, or an email to jforman@redrockleisure.com.au, so that we can work together in 2017.

John Forman

President - YRBA

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