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Businesses in Southbank

10 Mar 2016

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Owner of the new F45 Training studios in Southbank James Ben-Unu said the fitness franchise’s model was nothing like anything he’d experienced in the industry before.

The long-time personal training specialist is due to open up his new state of the art studios on Power St on March 12, and said he couldn’t wait to bring the F45 concept to residents of Southbank.

“I’ve been in the industry for 10 years and in terms of concepts and the way that gyms are operated I think this one is the best by far that I’ve ever come across,” he said.

“Once I experienced the model and did a bit of research I thought it was a no brainer to be honest.”

With a qualified and experienced team of six trainers and a seventh on the way, the 268sqm Southbank facility will house the largest F45 studio in Melbourne and one of the largest in Australia.

Described as “the most innovative, challenging and systemised team training workout in the world,” James has added a new dimension to the F45 model by introducing personal training to his studio.

“What we’re doing differently to other F45 gyms is we’re adding in a PT studio so that was one element that I thought was missing from the initial model,” he said.

“People came in, they enjoyed the larger classes, they lost weight, they got to where they wanted to get to and there was that element of what do I want to do next?”

What’s better about the Southbank studio’s training system is that on top of offering more than 12 differently themed classes, the added personal training system is extremely flexible.

As James explained, clients can access their own training program after hours at any time that suits them, making it perfect for the busy lifestyles of inner-city residents.

“We’ve got an online system that use Dropbox so we just upload their programs on the Dropbox, they come and access one of their iPads on the wall, look up their folder, get their program and it’s all there in front of them,” he said.

“When they finish they just chuck it back on the wall and the personal trainer can access it next time and see if they’re on top of everything, they can write any questions, notes or anything like that on there.”

Having spent the last four months retrofitting the Power St site, James said he and his team couldn’t be more excited to get started and hoped to create a real community fitness facility.

“My idea with creating that environment where everyone is approachable is that everyone is working for each other to try and service our members and create a real community atmosphere,” he said.

The new F45 training studio is located at 30A Power St, Southbank.

For more information visit
www.f45training.com.au/southbank/#Tue

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